Clients rely on us to create a memorable messaging while boosting sales success. See examples below of how we make this happen.
B2B Marketing Agency
Our B2B marketing services help brands scale their qualified inbound lead flow, leading to better opportunities and increased revenue.
TRUSTED BY 100+ FORTUNE 500 COMPANIES
Raise the bar with our B2B marketing services
Your sales pipeline leave you wanting more? IGW is a B2B marketing agency that knows what it takes for a business to succeed in today’s digital landscape. We specialize in building unique, actionable B2B marketing strategies for brands across industries. We amplify your lead generation efforts with a tailored approach and can assist you on every front: conversion rate optimization, B2B lead generation (but only focusing on/caring about QUALIFIED leads), content creation, marketing automation, funnel creation, search engine optimization, advanced PR and content promotion. With a detailed plan of action and first-class implementation, you can finally start seeing ROI-focused efforts that can take your brand to the next level.
Our B2B Marketing Strategies Can Help You
Uncover New Lead Generation Paths
Leverage our 11 years of expertise to discover new ways to effectively scale inbound lead flow
Be armed with captivating visual content
Our B2B marketing services encompass a full range of content creation activities. We specialize in producing first-class visual assets in all formats.
Implement and improve your marketing workflows
We set you up with a fully loaded marketing and sales toolset, insightful reporting and actionable feedback – a robust combination that drives excellent results.
Save time and costs
As a B2B marketing company, we employ a talented in-house team of marketing and sales experts that will lend their expertise to your business. The time- and money-saving effect exceeds all expectations.
61%
61% of marketers say generating traffic and leads is a top inbound marketing challenge at their organization.
HubSpot
B2B marketing strategies optimized for success
In a crowded digital world, it’s getting increasingly difficult for brands to overcome all the noise and get noticed. That’s why we employ advanced B2B marketing strategies to keep your pipeline full of leads.
Our B2B marketing agency works with our clients to research their target audience as well as their goals and challenges. We put our industry-leading knowledge to work to ensure our clients are laser-targeting their audience with the right message across the right channels.
Why Use B2B Marketing Services?
0
PERCENTContent marketing costs 62% less than traditional marketing and generates about three times as many leads.
DEMANDMETRIC
0
PERCENT85% of B2B marketers say lead generation is their most important content marketing goal.
CONTENT MARKETING INSTITUTE
0
PERCENTFor 34% of business buyers, the leading reason for limited engagement with B2B vendors is because marketers are sending them too much irrelevant content.
KOMARKETING
0
PERCENTMost B2B buyers are already 57% of the way through the buying process before the first meeting with a representative.
ACCENTURE
Case Studies
The anatomy of a great shipping program
infographic
The anatomy of a great shipping program
infographic
The anatomy of a great shipping program
infographic
The anatomy of a great shipping program
2018-01-09
The ROI of an MBA
2018-01-09
Best Careers For Introverts and Extroverts
promotion
Best Careers For Introverts and Extroverts
promotion
Best Careers For Introverts and Extroverts
2018-01-08
The Cost of College Around The World
promotion
The Cost of College Around The World
promotion
The Cost of College Around The World
promotion
The Cost of College Around The World
2018-01-08
B2B Marketing Services: Our Process
Our proven, repeatable process of creating a robust B2B marketing strategy is optimized for success. It's transparent, inclusive and effective.
Phase 1: Business and brand audit
Our B2B marketing team runs a vigorous audit of your entire business: from website performance to all the intricacies of your lead generation and nurturing efforts. Through phone calls, meetings and questionnaires, bits of data start coming together to weave a big picture. We accumulate a wealth of helpful information that helps us understand your pain points, aspirations and roadblocks.
Phase 2: Developing a B2B marketing strategy
Armed with our research and your feedback, we set our planning genius to work and build you a robust, fully tailored B2B marketing strategy that is fully equipped to meet your goals. We create plans and project documentation, define timeframes and, above all, make this process simple, enjoyable and transparent for you.
Phase 3: Creating digital assets defined as part of the marketing strategy
Our team of talented and dedicated strategists, writers, designers, social media managers and analysts create you first-class digital content that your target audience will love. These are B2B marketing services at their best. We fully follow your brand guidelines, while also optimizing your assets for SEO. These valuable, linkable digital assets will make sure people start talking about your brand and recognize you as an industry thought leader.
Phase 4: Implementation, reporting and analytics
At this stage, our B2B marketing agency works with your team to ensure smooth and frictionless implementation. On top of it, we build insightful analytical reports that track progress from day 1 and helps us make real-time decisions on which B2B marketing strategies and tactics resonate with your audience best of all.
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Contact us
Infographic World Inc.
369 Lexington Avenue Suite 3110
New York, NY 10017
Phone Number
1.800.621.6210
