Visual Communication

You need to make a marketing video. You’ve told yourself this a million times. Creating videos, like explainer videos, for your marketing endeavors can seem overwhelming and time-consuming. Truth is, it is time-consuming. You can’t up and decide one today that you’re going to record video footage and be done with it. Marketing videos thatRead more

Integrating whiteboard animations into your content marketing strategy will increase sales by engaging your audience. Whiteboard animation videos allow you to tell a story in a seamless manner that isn’t bombarded with distracting graphics and text. Whiteboard animations are twice as likely to result in a sale and three times as likely to be sharedRead more

Endless hours of research on today’s most effective marketing methods all point to the same conclusion — VIDEO MARKETING IS KING! Whether it be on social media or your website, video marketing increases conversions and provides a strong ROI. e 64% of consumers say watching video ads on Facebook has enticed them to make aRead more

Explainer video production makes it simple to explain a complex message.  Explainer videos themselves are especially ideal for businesses that have a difficult time explaining product features and services. When created and used correctly, explainer videos increase brand visibility, enhance lead generation, and ultimately, result in higher sales. They can even improve your bottom lineRead more

We know that content is the most integral component to inbound strategy. We know that visual-based content is the key to inbound strategy success. The question becomes how do you as the inbound marketer most effectively incorporate this knowledge into your strategy. Here are some tips we’ve learned along the way that have proven themselvesRead more

Every inbound marketer knows content is the foundation of all inbound strategy. Hubspot’s VP of Marketing Meghan Anderson is quoted as saying “Content is fundamental to inbound. It always has been. It always will be. The reason it’s fundamental is that every single piece of content out there is an opportunity for someone to findRead more

In 2016, 37 percent of marketers stated visual marketing fueled their lead generating campaigns. Visual content is crucial to marketing because consumers only remember 10 percent of what they hear within three days after hearing it. When this information is paired with visual content, though, they remember 65 percent. Did you know putting the termRead more

Leverage Visual Marketing To Scale Your Inbound Lead Flow Today You probably already know that marketing comes in a variety of forms. But did you know it comes in thousands of forms? That’s right. Any and everything we see around us is content. Whether it be an ad on a billboard or a social media promotionalRead more

See How Infographic Marketing Can Skyrocket Your SEO Today Before the online bandwidth explosion made video the ubiquitous king of social media and website content, infographics reigned supreme as the most engaging, shareable, and potentially viral format of content marketing.Read more

Whiteboard animations are popular tools for marketing. Businesses that employ them attract a much larger audience than those who have not embraced any form of video marketing. People have a fondness for animations, and these productions yield a high engagement rate. Here are a few reasons why whiteboard animation videos attract so many viewers.