Ebook design consists of taking content and organizing it so that it becomes a powerful asset in your content marketing mix. An ebook is a digital file organized to display long-form text in a book format. When carefully curated, ebook design can serve as one of the best ways to generate leads for your business. Ebooks provide a way to demonstrate expertise in a creative way while conveying complex information. Unlike other content marketing strategies, ebooks are a longer form of content, which makes it critical that the information be useful and valuable so it is worth the reader’s time. Ebooks are often used to educate and inform viewers while delivering dynamic and appealing information to a specific audience.